Consumer Spending in the Philippines Expected to Jump 6.3% To P12.8 Trillion in 2024: BMI Research
Soham Chakraborty
BMI Country Risk & Industry Research, the research division, forecasts an upsurge in consumer spending in the Philippines by 6.3 percent in 2024, totaling around P12.8 trillion. This revised projection surpasses the earlier estimate of...
Kinder Creamy’s Swift Ascent to Family Favorite Status Bolstered by 700 Mom Influencers on Instagram
Soham Chakraborty
Over the last year, Kinder Creamy, the newest addition to Ferrero's product lineup, has rapidly gained traction among families as the ultimate mini-snack choice. Boasting an endorsement by more than 700 influential moms on Instagram,...
ONDC, Google Cloud India, and Industry Leaders Launch ‘Build for Bharat’ Initiative to Drive Innovation in Digital Commerce
Soham Chakraborty
In a strategic collaboration, the Open Network for Digital Commerce (ONDC), Google Cloud India, Antler in India, Paytm, Protean, and Startup India have united forces to unveil the ‘Build for Bharat’ initiative. This collective endeavour...
The hair and beauty industry is increasingly embracing sustainability practices, recognizing the importance of reducing environmental impact and promoting eco-friendly choices. Salons are adopting various measures to improve waste management, reduce energy and water usage,...
India’s E-commerce Boom: Digitization Drive Fuels Surge, Unlocking New Growth Frontiers
Soham Chakraborty
India's digitization push has played a crucial role in fueling the growth of e-commerce in the country. With the rapid adoption of smartphones, increased internet connectivity, and the government's focus on digital transformation, India has...
Iodex’s Ad Campaign with Rishabh Pant Highlights Cricketer’s Comeback Journey and Brand Endorsement
Soham Chakraborty
In a recent ad campaign, cricketer Rishabh Pant has shared his pain relief partner with the world. The campaign showcases Pant's determination to make a comeback on the cricket pitch and his reliance on Iodex,...
India Contemplating ISI Certification for Nepali Cement and Electrical Products to Fortify Economic Ties
Soham Chakraborty
India is considering granting ISI certification to Nepal-made cement, pavers blocks, and electrical products as part of its efforts to enhance strategic and economic relations with its South Asian neighbours. The move is seen as...
AI-Powered Transformation Sweeps Indian Retail: E-commerce Rise Spurs Offline Stores to Embrace Technology
Soham Chakraborty
The retail landscape is experiencing a significant transformation due to rapid technological advancements, sparking an engaging discussion about the balance between offline and online shopping experiences. In India, the e-commerce industry has seen an exceptional...
Federal Bank Secures Exclusive Partnership with Badminton Star H.S. Prannoy, Brand Logo to Shine at Prestigious BWF Events
Soham Chakraborty
Federal Bank, a prominent private banking institution in India, has forged a groundbreaking alliance with acclaimed Indian badminton player H.S. Prannoy. In this annual partnership, Federal Bank assumes the exclusive role of Prannoy's banking partner,...
Hindustan Unilever Ltd (HUL) Implements Personalized Ad Campaigns on Shikhar App to Empower Local Retailers
Soham Chakraborty
Hindustan Unilever Ltd (HUL), the largest packaged consumer goods company in India, is utilising its B2B app, Shikhar, to engage small store owners through personalised messaging and promotions amid heightened competition from online platforms. The...