Nestle India Reveals Plans for Plant-Based Protein Products in India, Emphasising Market Responsiveness and Sustainability
Soham Chakraborty
Suresh Narayanan, the Chairman and Managing Director of Nestle India, disclosed the company's plans to launch plant-based protein products in the country during the Pritam Singh Memorial Conference. This strategic move is aimed at tapping...
Annapurna Swadisht Ltd Eyes Rs 300 Crore Revenue in FY’24, Expands into Biscuits and Noodles
Soham Chakraborty
Annapurna Swadisht Ltd, a prominent FMCG enterprise specialising in food products across East and Northeast India, has unveiled an ambitious blueprint aimed at doubling its revenue to surpass Rs 300 crore in the fiscal year...
Dabur Plans for a New Manufacturing Plant in South India to Meet Soaring Regional Demand
Soham Chakraborty
Dabur, a leading manufacturer of FMCG (Fast Moving Consumer Goods) and ayurvedic products, is set to inaugurate a fresh manufacturing plant in South India within the next year. This strategic decision follows a noteworthy surge...
During the recent quarter in the fast-moving consumer goods (FMCG) industry, there was a notable upsurge observed in the outreach of local players manufacturing various household essentials such as biscuits, soap, washing powder, and detergent....
HUL’s Strategic Pricing: Emphasis on Rs 20 Packs to Drive Revenue in Competitive Consumer Goods Sector
Soham Chakraborty
Hindustan Unilever Ltd. (HUL) has tactically accentuated its Rs 20 detergent packs, signalling a strategic manoeuvre within its pricing strategy to maximise revenue in the fiercely competitive consumer goods sector. Reports from BQ Prime revealed...
Bingo!’s Mad Angles Chips Take Center Stage in Zany Ad, Offering a Comical Twist to Vision Woes
Soham Chakraborty
Bingo!, a well-known brand under ITC, recently debuted an amusing advertisement spotlighting its famous Mad Angles chips. This creative ad takes a humorous approach by introducing an unconventional solution to an unforeseen vision issue, injecting...
FMCG Sector Grapples with Inventory Surplus Amid Low Demand, Credit Extensions to Retailers
Soham Chakraborty
Reports from Business Standard indicate that the Fast-Moving Consumer Goods (FMCG) sector is currently experiencing persistent low demand, leading to a congestion in the supply chain and a notable increase in inventory days. This surge...
Nestle India Propels Millet Awareness with Innovative Product Line Amidst International Year of Millets Campaign
Soham Chakraborty
Nestle India has rolled out a range of novel products integrating millets as a key ingredient, aimed at bolstering consumer awareness and acceptance through familiar product formulations. This initiative is in resonance with the Indian...
Revlon Aims for ₹400 Crore Revenue in India, Announces Ambitious Offline Expansion Strategy
Soham Chakraborty
Revlon, functioning in India via Modi-Mundipharma Beauty Products, aims for a remarkable revenue boost, targeting ₹400 crore this fiscal year. Highlighting the strategy, Revlon's Executive Director and Head of Revlon Indian Subcontinent, Meghna Modi, outlined...
Dabur Sets Sights on Global Expansion with Badshah Masala, Aiming for 4% International Sales Impact
Soham Chakraborty
Dabur, a prominent FMCG entity, is poised to extend its global presence by promoting its spice brand, Badshah, aiming to make a significant impact on international sales, contributing around 4 per cent in the ongoing...