Nykaa-KK Beauty, a joint venture between Bollywood star Katrina Kaif, Nykaa, and Matrix India Entertainment, is set to accelerate its overseas expansion plans, with a particular focus on the Gulf region. Nykaa-KK Beauty has recently...
The Central Board of Indirect taxes and Customs (CBIC) is taking steps to address the classification issues that have led to litigation in the fast-moving consumer goods (FMCG) sector under the Goods and Services Tax...
Dabur India, one of the leading FMCG companies in India, has witnessed a significant change in its leadership as Harkawal Singh, the Chief Marketing Officer (CMO), moves on to explore new opportunities after an illustrious...
A recent survey conducted among retailers reveals that national FMCG (Fast Moving Consumer Goods) brands have a higher selling potential than local brands in the cold drinks category. According to a survey conducted among retailers,...
Tetley Green Tea, a popular brand in India, has taken a bold stand against nicknames based on body types. The brand aims to encourage individuals to break free from societal stereotypes and prioritise holistic well-being...
Isha Ambani, the daughter of Indian business tycoon Mukesh Ambani, is reportedly considering the acquisition of a popular international beauty brand. This move is part of Reliance Retail's strategy to strengthen its position in the...
Laura Mercier, the renowned beauty brand, has recently made its grand debut in Mumbai, marking its entry into one of the world's busiest beauty markets. The arrival of Laura Mercier in Mumbai signifies a significant...
Brooke Bond Red Label, a popular tea brand, has recently launched a purpose-driven campaign called #SwadApnepanKa, with a strong focus on inclusivity. The campaign emphasises the brand's commitment to bringing people together, regardless of their...
Pepsi, one of the world's most iconic beverage brands, has recently unveiled its new look with a major visual identity change. This marks the first significant redesign for Pepsi in 14 years and has been...
Reliance Consumer Products Limited (RCPL), the FMCG arm of Reliance Retail, has announced its partnership with Sri Lankan beverage powerhouse Elephant House to bring the Elephant House brand to India. This move is part of...
