Celebrated chef Vikas Khanna has forged a significant partnership with Organic Tattva, a brand committed to organic purity, to promote their range of organic flour and pulses. The collaboration aims to ignite a movement towards...
FMCG companies are eagerly heading to Ayodhya in anticipation of the upcoming consecration of the Ram temple. This event is expected to bring about a significant surge in tourism and the floating population of the...
The Indian consumer goods sector confronts a formidable challenge as sluggish rural demand continues to impede sales in the third quarter of the fiscal year. Despite hopes for a rebound, the rural market remains subdued,...
Kapiva, a direct-to-consumer (D2C) ayurvedic brand, reported a substantial increase in revenue for FY23, reaching INR 114 crore, nearly double the INR 59 crore recorded in FY22. This remarkable growth can be attributed to the...
Sugar Cosmetics, a leading beauty retailer in India, has recently released its financial results for the fiscal year 2023. The company experienced a remarkable 89% year-on-year rise in its revenue from operations for FY23, reaching...
PepsiCo, the global beverages and snacks maker, is expanding its search for a new executive to lead its India business. This move comes as PepsiCo's current president, Ahmed ElSheikh, is expected to transition to a...
Global snacking firm The Hershey Company has recently announced the appointment of Luigi Mirri as the General Manager of Hershey India. Mirri, who is currently serving as the General Manager of APAC, will expand his...
Sanjay Adesara, a prominent marketing professional, has recently made a significant career move by joining Adani Sportsline as its Chief Business Officer. This decision marks his departure from Adani Wilmar Ltd, where he held the...
Cadbury 5 Star, the popular chocolate brand in India, has recently launched a new commercial titled "Elevator" as part of its ongoing "Do Nothing" philosophy campaign. The campaign aims to promote the idea of slowing...
Feminine hygiene products play a crucial role in women's health and well-being. However, recent reports indicate that the penetration of feminine hygiene products in India is still lower than 30%. One of the major challenges...