Hrithik Roshan and Sara Ali Khan have recently joined Ferrero Rocher for a festive campaign, spreading Christmas cheer and highlighting the brand's commitment to creating extraordinary moments with loved ones. The campaign features two digital...
Nourish You has acquired a 100% stake in One Good, solidifying its commitment to animal welfare and expanding its product offerings to include plant-based alternatives. The financial details of the deal have not been disclosed.
One...
Tic Tac, the confectionery brand of Ferrero India, has launched its latest digital campaign, #FindYourMatch, in collaboration with Bollywood superstar Ranveer Singh. This campaign aims to promote awareness of Tic Tac's minty and fruity range...
Tata Consumer Products has been witnessing strong growth in its food business and margin gains in the beverage/international business, leading to new all-time highs in its stock. The company's consolidated sales for the July-September quarter...
In a strategic move aimed at furthering its growth trajectory, Epigamia, a leading player in the FMCG space, has announced the elevation of Rahul Jain, Co-Founder & COO, to the prestigious role of Chief Executive...
LT Foods Ltd, a well-established Indian-origin FMCG Company with over 70 years of experience in the consumer food sector, announced that its flagship brand, DAAWAT, achieved the prestigious title of 'Top Brand' in Canstar Blue's...
Adani Wilmar introduced a new brand film showcasing the exceptional features of Fortune Chakki Fresh Atta, its ease of kneading and the convenience it offers to its customers. This film, crafted by Ogilvy, centres on...
As the holiday season sweeps in with yuletide cheer, Nutella, the beloved hazelnut cocoa spread by Ferrero, rekindles the festive fervour with its heartwarming #nutellawithlove campaign, teaming up once again with Bollywood star Ranveer Singh.
The...
Analysts report that major FMCG companies are increasing their advertising and promotional (A&P) spends to boost sales volumes amidst rising competition from smaller regional brands. Godrej and Dabur, among others, have notably raised their marketing...
Tata Consumer Products Ltd. has announced the appointment of Ashish Goenka as its new Group Chief Financial Officer (CFO), effective from December 18, 2023. Goenka, currently serving as the President & CFO of Jubilant Foodworks...
