Lava, a homegrown handset maker, is set to make its foray into the wearables market with the launch of its first smartwatch. The smartwatch will be equipped with artificial intelligence (AI) enhancements and will have...
Noise, India's leading connected lifestyle brand, has recently launched a captivating ad campaign aimed at inspiring individuals to unlock their full potential and rise to brilliance. The campaign showcases the transformative power of Noise's first...
The global smart personal audio market experienced a decline in shipments in the third quarter of 2023, with developed regions struggling while emerging regions showed strong growth. Despite this decline, Apple maintained its leadership position...
OPPO India's Chief Marketing Officer (CMO), Damyant Singh Khanoria, recently disclosed his resignation from the position after a fruitful three-year tenure. Joining OPPO in December 2020, Khanoria brought with him a wealth of experience accumulated...
Within India's rich historical fabric, woven with threads of heritage, we find a poignant narrative resonating with Mahatma Gandhi's steadfast devotion to Khadi. Khadi, a symbol of swadeshi, held the promise of self-sufficiency, echoing the...
Orient Electric, a leading home appliance company, has launched a captivating television commercial (TVC) featuring former Indian cricket team captain, MS Dhoni. The TV commercial showcases a futuristic cityscape and begins with an aerial view...
Acer, the Taiwanese PC and laptop manufacturer, has reaffirmed its commitment to the 'Make in India' initiative and announced its expansion into new segments such as AI (Artificial Intelligence) PCs, consumer electronics, e-mobility, and more....
Stovekraft Limited, known for its innovative range of Cookware, Kitchenware Appliances, and Consumer Lighting, has introduced its first-ever exclusive Pigeon Brand Outlet in Mayur Vihar, New Delhi. This strategic initiative signifies the company's debut in...
Infinix India, a subsidiary of Transsion-owned Infinix, is aiming to differentiate itself in the highly competitive smartphone market in India. Infinix India CEO, Anish Kapoor, emphasises the importance of clear product differentiation to stand out...
BSH Home Appliances, a prominent player in the home appliance industry, has unveiled a strategic rebranding initiative for Siemens Home Appliance, marking a significant milestone in the realm of high-end home appliances in India. The...
