Football Icon Sunil Chhetri Joins Forces with ACwO to Showcase Next-Gen Dual-Sharing Earphones
Soham Chakraborty
Indian football captain Sunil Chhetri has teamed up with ACwO, a direct-to-consumer (D2C) audio brand, for an ad film promoting their latest product, dual-sharing earphones. This collaboration aims to highlight the unique features and benefits...
Samsung's recent achievement of surpassing Apple as the world's largest smartphone brand has significant implications for the tech industry, particularly for Google. Samsung's rise to the top of the smartphone market can be attributed to...
Apple Overtakes Samsung as Global Smartphone Leader with 20.1% Market Share in 2023
Soham Chakraborty
In a significant shift in the smartphone industry, Apple has emerged as the leader in the global smartphone market, surpassing Samsung in 2023. This achievement is attributed to Apple's 20.1% market share, as reported by...
Kent RO Systems Sets Sights on US Market, Targets Rs 2000 Crore Turnover in Next Three Years
Soham Chakraborty
Kent RO Systems, a leading water purifier manufacturer based in Noida, India, is gearing up to enter the US market. The company aims to achieve a turnover of Rs 2000 crore in the next three...
Tecno Aims for Top Five Position in Indian Smartphone Market by 2024 Through Premiumisation and 5G Push
Soham Chakraborty
Tecno, a prominent smartphone brand under the Transsion Group, aims to climb the ranks and secure a coveted spot among the top five smartphone brands in India by 2024. The company's CEO, Arijeet Talapatra, disclosed...
Xiaomi’s Bold Vision: Dominating India’s Premium Smartphone Segment with AIoT and Omnichannel Strategy
Soham Chakraborty
Chinese smartphone company Xiaomi has outlined its priorities for the Indian market, focusing on premiumisation, AIoT (artificial intelligence of things), and an omnichannel sales strategy. Xiaomi aims to capture a substantial share of the premium...
With Diwali just around the corner, consumers are actively engaged in their festive shopping, and what's particularly noteworthy is the remarkable surge in demand for premium durable products. Stores are buzzing with activity from sales...
Motorola Set to Double Smartphone Exports from India, Targeting North American Market Expansion
Soham Chakraborty
Motorola, the smartphone brand owned by China's Lenovo, has announced its plans to double its exports from India starting next year. The company aims to achieve this by increasing shipments to North America, which is...
US audio equipment maker Bose has made a strategic move by acquiring a minority stake in Indian wearables startup Noise. This investment marks Noise's first-ever fundraise and opens up opportunities for collaboration and innovation in...
Apple Explores Indian Manufacturers to Expand Manufacturing Presence Away from China
Soham Chakraborty
Apple is reportedly in advanced talks with component manufacturers Aequs Group and Rayprus Technologies as part of its strategy to expand its manufacturing capabilities in India, the world's second-largest smartphone market. These discussions are part...