As the holiday season sweeps in with yuletide cheer, Nutella, the beloved hazelnut cocoa spread by Ferrero, rekindles the festive fervour with its heartwarming #nutellawithlove campaign, teaming up once again with Bollywood star Ranveer Singh.
The campaign seeks to infuse the essence of Christmas, a time synonymous with joy and sharing, with the delectable delight of Nutella. Ranveer Singh, in a digital film, captures the spirit of the season as he decorates his Christmas tree with exuberance, expressing how the arrival of Christmas prompts the desire to do something special for loved ones. He delights in sharing his plan to ‘Spread the love’ by preparing special Nutella muffins for his family, inviting viewers to join in the spirit of giving.
Encouraging fans to partake in this joyful experience, Singh invites everyone to create delightful recipes from Nutella.com and share them with family and friends, thereby enhancing the holiday season with Nutella-filled treats. The film concludes with Ranveer emphasising that, during Christmas, spreading the irresistible love of Nutella® is an obvious choice.
Zoher Kapuswala, the marketing head of Nutella at Ferrero India, conveyed that the ‘#nutellawithlove’ campaign celebrates the joyful season, urging individuals to incorporate the enchantment of Nutella® into traditional recipes for their dear ones. He also added that the campaign endeavours to bring an additional sense of joy to the holiday cooking and baking rituals synonymous with Christmas.
