Acer, the Taiwanese PC and laptop manufacturer, has reaffirmed its commitment to the ‘Make in India’ initiative and announced its expansion into new segments such as AI (Artificial Intelligence) PCs, consumer electronics, e-mobility, and more. This move highlights Acer’s focus on eco-friendly products and its dedication to meeting the evolving needs of the Indian market. The company has collaborated with local Original Design Manufacturers (ODMs) and has a manufacturing capacity of over 3 million units annually in India.
Acer is venturing into the realm of AI-powered PCs, recognizing the transformative potential of artificial intelligence. The company aims to develop AI-powered PCs that will redefine user interactions with computers. By incorporating AI technology, Acer intends to enhance user experiences and provide more personalised and efficient computing solutions.
In addition to PCs, Acer is expanding its presence in the consumer electronics market. The company aims to offer a diverse range of products that cater to the evolving needs and preferences of Indian consumers. This expansion reflects Acer’s commitment to innovation and its desire to provide cutting-edge technology to its customers.
Acer’s foray into e-mobility demonstrates its commitment to sustainability and environmental consciousness. The company is exploring opportunities in the electric mobility sector, which aligns with the global shift towards cleaner and greener transportation solutions. Acer’s entry into this market segment showcases its dedication to eco-friendly initiatives.
RTM Watch’s Take
Acer’s commitment to the ‘Make in India’ initiative and its expansion into AI, PCs, consumer electronics, and e-mobility highlight the company’s forward-thinking approach and its ability to adapt to changing market trends. By investing in AI technology, Acer aims to revolutionise the way users interact with their PCs, providing more personalised and efficient computing experiences. The expansion into consumer electronics and e-mobility further demonstrates Acer’s commitment to innovation and sustainability. As Acer continues to expand its presence in India and explore new market segments, consumers can expect a wider range of eco-friendly and technologically advanced products
