In an era dominated by smartphones, the essence of meaningful relationships, especially between parents and children, often takes a backseat. Recognizing this concern, Vivo, the smartphone brand, has introduced the fifth edition of its #SwitchOff...
Acer, the Taiwanese PC and laptop manufacturer, has reaffirmed its commitment to the 'Make in India' initiative and announced its expansion into new segments such as AI (Artificial Intelligence) PCs, consumer electronics, e-mobility, and more....
BOULT, India’s rapidly growing wearable brand, recently launched its "Unwrap Campaign," aiming to redefine festive gifting experiences. Centred around the enduring tradition of gifting during India’s vibrant festivals, the campaign introduced a dedicated gifting page...
Tecno, a prominent smartphone brand under the Transsion Group, aims to climb the ranks and secure a coveted spot among the top five smartphone brands in India by 2024. The company's CEO, Arijeet Talapatra, disclosed...
Stovekraft Limited, known for its innovative range of Cookware, Kitchenware Appliances, and Consumer Lighting, has introduced its first-ever exclusive Pigeon Brand Outlet in Mayur Vihar, New Delhi. This strategic initiative signifies the company's debut in...
In the Philippines, TECNO, the innovative technology brand, has launched its compelling brand campaign, "Don't Stop Rising," accompanied by the debut of the brand manifesto video, "Never Not Ready." Capturing the essence of Filipino youth,...
The recent Indian Brand and Leadership Conclave 2023, hosted by The Brand Story, celebrated outstanding businesses contributing significantly to India's growth. Among them, Haier Appliances India stood out for its pioneering growth trajectory and exemplary...
Havells India, a leading manufacturer of electrical goods and electronics, has made a significant stride into the Middle East market with the launch of its consumer durable brand, Lloyd. With a robust presence across 70...
Tata Group, well-known for sealing a significant agreement to manufacture iPhones in India, is contemplating a substantial enlargement of its iPhone facility situated in Karnataka. This expansion aims to consolidate operations, potentially accommodating a workforce...
Chinese smartphone manufacturer Realme proudly announced a significant milestone, having shipped over 200 million smartphones since its inception a little over five years ago. This remarkable achievement stands out, especially considering that the majority of...