Indian Government Eases AC Quality Control Norms: A Boon for Industry Growth and Innovation
Soham Chakraborty
The Indian government has recently announced the relaxation of certain quality control order (QCO) norms for the air conditioner (AC) industry. This move aims to promote ease of doing business and boost the growth of...
Xiaomi’s Bold Vision: Dominating India’s Premium Smartphone Segment with AIoT and Omnichannel Strategy
Soham Chakraborty
Chinese smartphone company Xiaomi has outlined its priorities for the Indian market, focusing on premiumisation, AIoT (artificial intelligence of things), and an omnichannel sales strategy. Xiaomi aims to capture a substantial share of the premium...
2023 Sees 6% Surge in Global Premium Smartphone Market, Driven by Demand for High-Quality Devices
Soham Chakraborty
The global premium smartphone market is poised to achieve remarkable growth in 2023, defying the overall decline in smartphone sales. Apple, the undisputed leader in the premium segment, continues to dominate the market, although its...
Motorola Fortifies India Leadership: T.M. Narasimhan Appointed Managing Director for Mobile Business Group
Soham Chakraborty
Motorola, a leading smartphone brand, has recently announced the appointment of T.M. Narasimhan as the Managing Director for its Mobile Business Group in India. This strategic move underscores the company's commitment to the Indian market....
Realme Revamps India Strategy, Prioritising Team Reinforcement and Distribution Expansion for Market Growth
Soham Chakraborty
Realme, the second-largest smartphone brand in India, is making significant efforts to strengthen its India team and expand its market presence. With several high-profile executive departures in 2023, including its India CEO Madhav Sheth, Realme...
Smartwatch Brands Face Critical Make-or-Break Year in 2024 with Declining Profits and High Competition
Soham Chakraborty
The smartwatch industry is entering a critical phase in 2024, with industry executives and analysts predicting that this year could be a make or break period for many smartwatch brands. The combination of low margins,...
Infinix Explores Indian Laptop Production: Prioritizing Quality Amid Policy Changes
Soham Chakraborty
Chinese smartphone manufacturer Infinix is considering the possibility of local manufacturing for its laptops in India. The company, which entered the Indian laptop market in 2021, currently holds a 7-8% share on the popular e-commerce...
Aiwa India, a leading consumer durables brand, has recently made a significant investment of Rs 20 crore to enter the washing machine segment in India. This strategic move aims to expand the brand's product portfolio...
Apple Explores Indian Manufacturers to Expand Manufacturing Presence Away from China
Soham Chakraborty
Apple is reportedly in advanced talks with component manufacturers Aequs Group and Rayprus Technologies as part of its strategy to expand its manufacturing capabilities in India, the world's second-largest smartphone market. These discussions are part...
Indian Wearables and Hearables Brands See Soaring Sales, Navigate Profitability Challenges
Soham Chakraborty
In recent years, Indian wearables and hearables brands have experienced a significant surge in sales, with growth rates surpassing three times in the last three fiscal years. This trend highlights the increasing dominance of domestic...