Dabur India, a prominent FMCG company, has appointed Ashish Pandey as its Global Chief Information Officer (CIO) in a strategic move to expedite its digital transformation journey and capitalise on technology for driving growth and innovation. With over 17 years of experience in technology and digital domains across diverse geographies, including India, the United States, and Europe, Pandey joins Dabur from his previous role as the Digital & Technology Leader for the India Subcontinent at GSK Consumer Healthcare India. During his tenure, Pandey achieved notable milestones in sales, distribution, supply chain management, marketing technology, e-commerce, and digital strategies.
In his new role as Global CIO, Ashish Pandey will play a crucial role in harnessing technology to foster growth and innovation at Dabur India. His extensive experience in digital strategies and e-commerce is expected to enhance Dabur’s online presence, streamline supply chain operations, and deliver tailored customer experiences. Pandey’s proficiency in data and analytics is particularly instrumental in strengthening Dabur’s capabilities in understanding consumer behaviour, market trends, and product performance, empowering the company to make informed, data-driven decisions.
Prioritising customer-centricity, Ashish Pandey will lead initiatives aimed at elevating the overall customer experience at Dabur India. Through the utilisation of technology and digital solutions, Dabur aims to personalise marketing efforts, refine product offerings, and provide seamless omnichannel experiences to its customers.
Expressing his joy at becoming the Global CIO of Dabur India, Ashish Pandey conveyed his pride in affiliating with a household name that has consistently earned consumers’ trust across various categories. Taking the helm at Dabur, he emphasised his role in steering the overarching digital and technology strategy, with a primary emphasis on leveraging technology to contribute substantial business value.
RTM Watch’s Take
Ashish Pandey’s appointment as the Global CIO of Dabur India marks a significant step towards the company’s digital transformation journey. With his extensive experience in technology and digital strategies, Pandey is well-equipped to drive innovation, optimise operations, and enhance customer experiences. Dabur India’s focus on leveraging technology and data-driven insights will position the company for sustained growth and success in the dynamic FMCG landscape.
